The second Watch Co Pop-Up Concept Store this year has just opened at the beginning of this week, and its presence in Plaza Indonesia’s Atrium is felt.  As you may have inferred from their name, the Watch Co specialises in timepieces, bringing to the shop brands such as Daniel Wellington, Braun Watches, and Hyper Grand. Interestingly enough, the company has announced its latest addition to the brand, audio products from AIAIAI. The Denmark company’s array of  earphones and headphones complements the watches well, its product design not unlike the time pieces The Watch Co. carries.

To complete the shopping experience, a number of collaborators have been invited to share their products. You will find essentials by No. 11 Store, Standard Denim Supply, Sunday Somewhere, and Monka Magic offering everything from jeans, socks, bags, tops, jewelry, to vinyl. The Watch Co.’s shop will be around until January for you and yours. Take a look at the pictures above to get a peek of the Pop-Up Store, and do not forget to visit when you are in the area.

The Watch Co Pop-Up Store No. 2

November 2013 – January 2014

Atrium Plaza Indonesia
Extension Lv.4
Jl. Mh Thamrin Kav – 28 – 30
Menteng, Gondangdia,
Jakarta

with items from:
Hyper Grand
Triwa
Void Watches
AIAIAI
Aark Collective
Daniel Wellington
Braun

Essentials by:
No 11 Store
Standard Denim Supply
Sunday Somewhere
Monka Magic