Geographical Indication Market Place

14.05.16

Geographical Indication Market Place

by Ken Jenie

 

Dear respective gourmand friends,

For these past few months, we have been busy preparing another gastronomy event to celebrate the supremacy of Indonesian single origin products certified in Geographical Indication (GI).

This event is proudly supported by DGIP (Directorate General of Intellectual Property) Republic of Indonesia and State Secretariat for Economic Affairs – Economic Cooperation and Development (SECO) Swiss, and partner with PTT Family, as a renowned hospitality group from Indonesia – representing the private sector.

A meticulous effort to bring almost 20 premium GI products from all around Indonesia and also the national producers, farmers, and craftsmen to Jakarta was done staidly to deliver a holistic tasting experience to all of you : starting from knowing the raw materials, meeting the producers, tasting the menu, until purchasing the limited edition ingredients. We just want to make sure that your next weekend will be very flavorsome!

Come and join us at :

Geographical Indication Market Place
Sat – Sun, 14 – 15 May 2016
10.00am – 17.00pm
Potato Head Pacific Place G floor 51A, near West Lobby
SCBD Sudirman, Jakarta
[No cover charge]
[Free tasting workshops – based on first come first served]

Meet and greet Geographical Indication (GI) producers from all regions of Indonesia, taste their superior products of single origin, and experience magnificent flavors of Indonesian agriculture.

EVENT STRUCTURE

1. Market Place
10:00am to 17:00pm

With mini booths displaying products and the producers will make interaction with visitors by providing product information, access to traceability and stock.

Featured GI products will be sold in limited edition :
– Tomandin nutmeg from Fakfak, Papua
– Tapaktuan nutmeg from Aceh
– Muntok white pepper
– Arabica Gayo (roasted beans)
– Flores cashews
– Sea salt Amed Bali
– Highland salt Krayan, North Kalimantan
– Tenun ikat Sikka, Flores
– Specialty rice Adan Krayan, North Kalimantan
– Arabika Flores Bajawa (roasted beans), and many more…

2. Taste Workshops

Taste workshops (duration: 60 minutes) is a small taste educational discussion; deliberately created to provide information about certain product of GI and later on participants are encouraged to taste the original products. This class is led by the head / chief MPIG or experts related to Geographical Indications / private sector who are already using the product Geographical Indications by utilizing an approach of edutainment.

Taste workshop should provide answers to several basic questions, such as why a particular product gets exclusive rights of Geographical Indication and its distinctive taste difference.

SCHEDULES

Saturday, May 14, 2016
Sunday, May 15, 2016

11:00 – 12:00 pm
Tenun Ikat Sikka Discussion
Supported by ISIP (Indonesia Swiss Intellectual Property Project)

– Explanation of basic principles of Tenun Ikat Sikka – including display of natural coloring agents
(aspects why Tenun Ikat Sikka is different from other similar Tenun Ikat in Indonesia)

– Product display with different motifs so participants can recognize and understand the real beauty (private collection)

13.00 – 14.00 pm
The Rise of Indonesian Artisan Salt : From Bali to Adan Krayan

Supported by Javara Indonesia and ISIP (Indonesia Swiss Intellectual Property Project)

– Explanation of basic principles of salt craftsmanship from different region – including display of products (aspects why Amed Bali salt, Kusamba salt, Pulaki salt, Adan Krayan salt, and other foreign salt have different natural traits in taste)

– Product tasting – several products of infused salt and the original taste

14.00 – 15.00 pm
Going Single on Origin : Premium Indonesian Arabica Coffee

Supported by DGIP Ministry of Law and Human Rights and Benteng Nusantara Roastery

– Explanation of basic principles of single origin understanding in coffee : region, variety, post harvest process, altitude, soil characteristic, etc including display of products (aspects why Bali Kintamani, Flores Bajawa, and Java Preanger arabica coffee have different natural traits in taste)

– Product tasting – using manual brew method – V60 Pour Over

15:00 – 16:00 pm
Adan Krayan Specialty Rice from North Kalimantan

Supported by Yayasan Sahabat Cipta

– Explanation of basic principles of Adan Krayan rice : region, variety,cultivation process, altitude, soil characteristic, etc including display of products

– Product tasting – original taste (menu : Lubha Layah – a traditional rice cake of Adan Krayan white rice, recipe originated from Dayak Lundayeh ethnic tribe)

3. Regular Brunch / Lunch / Dinner
Special menu / drinks using raw materials selected products Geographical Indications
(10:00am to 22:00pm)

Potato Head has developed a special menu to be added to their regular menu; so visitors / guests can enjoy a taste of region.

Taste how Arabica Gayo coffee sauce scrumptiously complement the savory note of braised beef short rib, velvety texture of specialty rice Adan Krayan pudding, and char grilled tuna with Amed Bali salt. Quench your thirst with Gayo espresso martini, Mangosteen Negroni, and Pandan Pinacolada from Adan Krayan rice milk infused with pandan leaves.whiteboardjournal, logo