HomeNewsPublication • Current PageJuly 30th, 2010

EAT.LOVE
By Athina Ibrahim, February 26, 2010

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Eating to live or living to eat, there are those who are lucky enough to have the luxury to abide to the second principle. Those who fall in the latter group understands that eating is not just about filling your empty stomach, but there is an underlying art behind it that is to understand what happens before the food goes into your mouth. From the process of the food-making, the origins of the food, the presentation of the meal, as well as the etiquette involved.

Motivated by her inquisitiveness of the in-depth process, artist Marije Vogelzang associates herself as an “eating-designer” as she focuses her design work on the verb “To eat” rather than the food itself. She states that “There is no material that comes as close to human beings as food”, and food is just another tool to tell her story.

She further explains her love of eating from a designers’ perspective with her book titled EAT.LOVE. The book is nothing close to being a recipe book, but a philosophical illustration on food, how it makes us feel and how so few of us fully engage all five senses when we eat. Vogelzang explores a more philosophical point of view in her book. “Food goes to the stomach, but it can also activate the brain and can rouse strong memories and emotions”.

Marije Vogelzang enlightens us further with eight ground points that food relates to:

1. The senses

2. Nature

3. Culture

4. Society

5. Technique

6. Psychology

7. Science

8. Action

Source: wallpaper

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