HomeNewsFashion • Current PageFebruary 9th, 2012

NSW AW77
By Taufan, September 3, 2010 · 45 views

aw77

The AW77 Story;

In 1977, Nike’s Geoff Hollister founded the running dynasty Athletics West. The club became a mecca, attracting gold medalists, record breakers, distance runners and sprinters. They all headed for the Pacific Northwest. All to see if they had what it takes… all to train in the cold, and rain. 50.9 inches of it a year. Geoff designed a hoodie just for them. His day job was in apparel, and he came up with a hoodie with a half zip to cut weight and a fitted, multi-panel hood. It was the first running-specific hoodie. It became the AW77.

Thirty-two years after the first Athletics West half-zip hoodie hit the roads of Oregon, every AW77 has been crafted and remastered. Each model is different, but they all share a legacy. And the principles of perfection. We’ve sculpted the hood and bonded the seams, used the softest French terry. Every element has been considered. This may not be the easiest way to make a hoodie—it’s certainly far from the cheapest. But it’s the best, designed for the best.

It goes beyond hood up or hood down. How you wear it says everything about you. The fleece is the uniform of greatness and all the greats wear it their way. With individual style and a personal touch. Whatever you pair it with, it’s the staple in your stable. The MVP in your closet. With its revolutionary roots, the AW77 takes on all-comers. Make it yours.

THE HOOD
Fully lined multi-panel scuba hood. Zips to your chin. 3.5 extra inches of shield for your neck.

THE FIT
Takes the punishment of daily life and then comes back for more. Built to stay true to form.

THE DETAILS
Built to last with the finest components. We sweat the details.

The AW77 hoodie is our standard issue. It’s not going to drop out of style or out of view. It’s not here today, gone next week, next month or even next year. Part of our core collection, it’s at the heart of Nike Sportswear.

More details at Nikesportswear.co.id